[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.vidivici.cz\/rady-pro-predvanocni-prodej\/#Article","mainEntityOfPage":"https:\/\/www.vidivici.cz\/rady-pro-predvanocni-prodej\/","headline":"Rady pro p\u0159edv\u00e1no\u010dn\u00ed prodej","name":"Rady pro p\u0159edv\u00e1no\u010dn\u00ed prodej","description":"Pat\u0159\u00edte k majitel\u016fm e-shop\u016f a p\u0159em\u00fd\u0161l\u00edte, jak nejl\u00e9pe vyu\u017e\u00edt nadch\u00e1zej\u00edc\u00ed obdob\u00ed V\u00e1noc a s t\u00edm spojen\u00e9 n\u00e1kupy d\u00e1rku, z\u00e1\u017eitk\u016f a dal\u0161\u00edho zbo\u017e\u00ed? Pr\u00e1v\u011b te\u010f je \u010das na zm\u011bny! V\u00e1no\u010dn\u00ed design P\u0159ipome\u0148te z\u00e1kazn\u00edk\u016fm, \u017ee V\u00e1noce jsou za rohem. Jak na to? Nen\u00ed to nic slo\u017eit\u00e9ho, sta\u010d\u00ed jednodu\u0161e upravit vzhled webu \u2013 p\u0159idat vlo\u010dky, v\u00e1no\u010dn\u00ed strome\u010dek, adventn\u00ed …","datePublished":"2019-12-02","dateModified":"2023-04-27","author":{"@type":"Person","@id":"https:\/\/www.vidivici.cz\/author\/#Person","name":"","url":"https:\/\/www.vidivici.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/4006af731f458a56e90e1a4ecbb37f08f11b51b80cb9267b6a6e5547922ff49d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4006af731f458a56e90e1a4ecbb37f08f11b51b80cb9267b6a6e5547922ff49d?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"vidivici.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.vidivici.cz\/wp-content\/uploads\/img_a362340_w2810_t1575437679.png","url":"https:\/\/www.vidivici.cz\/wp-content\/uploads\/img_a362340_w2810_t1575437679.png","height":0,"width":0},"url":"https:\/\/www.vidivici.cz\/rady-pro-predvanocni-prodej\/","about":["Slu\u017eby"],"wordCount":643,"articleBody":"         Pat\u0159\u00edte k majitel\u016fm e-shop\u016f a p\u0159em\u00fd\u0161l\u00edte, jak nejl\u00e9pe vyu\u017e\u00edt nadch\u00e1zej\u00edc\u00ed obdob\u00ed V\u00e1noc a s t\u00edm spojen\u00e9 n\u00e1kupy d\u00e1rku, z\u00e1\u017eitk\u016f a dal\u0161\u00edho zbo\u017e\u00ed? Pr\u00e1v\u011b te\u010f je \u010das na zm\u011bny! V\u00e1no\u010dn\u00ed design  P\u0159ipome\u0148te z\u00e1kazn\u00edk\u016fm, \u017ee V\u00e1noce jsou za rohem. Jak na to? Nen\u00ed to nic slo\u017eit\u00e9ho, sta\u010d\u00ed jednodu\u0161e upravit vzhled webu \u2013 p\u0159idat vlo\u010dky, v\u00e1no\u010dn\u00ed strome\u010dek, adventn\u00ed v\u011bnec nebo t\u0159eba odpo\u010det do V\u00e1noc. Vytvo\u0159\u00edte tak v\u00e1no\u010dn\u00ed atmosf\u00e9ru, kter\u00e1 bude motivovat k n\u00e1kupu. Praktick\u00e9 tak\u00e9 je, pokud p\u0159id\u00e1te na hlavn\u00ed str\u00e1nku kategorii zam\u011b\u0159enou na v\u00e1no\u010dn\u00ed nakupov\u00e1n\u00ed a zobraz\u00edte zde nepopul\u00e1rn\u011bj\u0161\u00ed a nejvyhled\u00e1van\u011bj\u0161\u00ed zbo\u017e\u00ed. Bu\u010fte vid\u011bt!  Pokud je\u0161t\u011b nem\u00e1te zalo\u017een\u00fd facebookov\u00fd \u010di instagramov\u00fd \u00fa\u010det, nev\u00e1hejte a vytvo\u0159te si ho. B\u00fdt aktivn\u00ed na soci\u00e1ln\u00edch s\u00edt\u00edch je skv\u011bl\u00fd zp\u016fsob, jak propagovat v\u00e1\u0161 e-shop. M\u016f\u017eete zde b\u00fdt v p\u0159\u00edm\u00e9m kontaktu se z\u00e1kazn\u00edky, odpov\u00eddat na jejich dotazy, informovat je o akc\u00edch, slev\u00e1ch, nov\u00e9m zbo\u017e\u00ed a je to dal\u0161\u00ed cesta k z\u00edsk\u00e1n\u00ed nov\u00fdch z\u00e1kazn\u00edk\u016f, zvl\u00e1\u0161\u0165 t\u011bch mlad\u0161\u00edho v\u011bku.  Newsletter  \u0158\u00edk\u00e1te si, co to je za ciz\u00ed slovo? Jde o anglick\u00fd term\u00edn, kter\u00fd ozna\u010duje zpravodaj (let\u00e1k \u010di reklamu) v elektronick\u00e9 podob\u011b. C\u00edlem tohoto n\u00e1stroje je informovat p\u0159\u00edjemce o akc\u00edch, slevov\u00fdch k\u00f3dech nebo nov\u00e9m sortimentu. Nejv\u011bt\u0161\u00ed v\u00fdhodou jsou t\u00e9m\u011b\u0159 nulov\u00e9 n\u00e1klady na distribuci a vytvo\u0159en\u00ed newsletteru, a tak\u00e9 snadn\u00e9 odli\u0161en\u00ed se od konkurence. Pokud tedy p\u0159em\u00fd\u0161l\u00edte, jak\u00fdm zp\u016fsobem oslovit st\u00e1vaj\u00edc\u00ed z\u00e1kazn\u00edky, posl\u00e1n\u00ed newsletteru ur\u010dit\u011b zva\u017ete. Pokud nev\u00edte jak na to, nemus\u00edte m\u00edt strach. Na internetu najdete spoustu \u0161ablon, vzor\u016f i n\u00e1vod\u016f, kter\u00e9 v\u00e1m s vytvo\u0159en\u00edm pomohou. Je v\u0161ak d\u016fle\u017eit\u00e9 m\u00edt v pam\u011bti, \u017ee pro zasl\u00e1n\u00ed newsletteru je t\u0159eba m\u00edt aktivn\u00ed souhlas u\u017eivatele z\u00edskan\u00fd podle pravidel GDPR, jeliko\u017e z pr\u00e1vn\u00edho pohledu se jedn\u00e1 o obchodn\u00ed sd\u011blen\u00ed.  Online adventn\u00ed kalend\u00e1\u0159  V posledn\u00edch letech se st\u00e1vaj\u00ed \u010d\u00edm d\u00e1l popul\u00e1rn\u011bj\u0161\u00ed virtu\u00e1ln\u00ed adventn\u00ed kalend\u00e1\u0159e. V z\u00e1sad\u011b funguj\u00ed stejn\u011b jako ten, co m\u00e1te doma. Ka\u017ed\u00fd den u\u017eivatel nav\u0161t\u00edv\u00ed e-shop, otev\u0159e si virtu\u00e1ln\u00ed ok\u00e9nko a z\u00edsk\u00e1 mo\u017enost n\u011bco vyhr\u00e1t. A\u0165 u\u017e je to sleva p\u0159i ur\u010dit\u00e9 v\u00fd\u0161i n\u00e1kupu, po\u0161ta \u010di n\u011bkter\u00fd produkt zdarma, z\u00e1kazn\u00edky to p\u0159im\u011bje \u010dast\u011bji nav\u0161t\u00edvit v\u00e1\u0161 e-shop a v\u00fdhra je zase motivuje k n\u00e1kupu.  Slevov\u00e9 k\u00f3dy a po\u0161ta zdarma  Ano, je to tak. \u010ce\u0161i miluj\u00ed slevy, pokud tedy chcete p\u0159il\u00e1kat nov\u00e9 z\u00e1kazn\u00edky nebo podn\u00edtit ty st\u00e1vaj\u00edc\u00ed k n\u00e1kupu, nab\u00eddn\u011bte jim slevu. Pokud to nav\u00edc zkombinujete s po\u0161tou zdarma, po\u010det objedn\u00e1vek se jednozna\u010dn\u011b nav\u00fd\u0161\u00ed.  D\u00e1rkov\u00e9 poukazy  Jestli chcete z\u00edskat v\u00fdhodu nad ostatn\u00edmi, m\u011bjte v nab\u00eddce d\u00e1rkov\u00e9 poukazy, kter\u00e9 za\u0161lete e-mailem. Mnoho lid\u00ed kupuje d\u00e1rky p\u00e1r dn\u00ed p\u0159ed V\u00e1nocemi, a pr\u00e1v\u011b d\u00edky d\u00e1rkov\u00fdm poukaz\u016fm budete moct prod\u00e1vat sv\u00e9 zbo\u017e\u00ed i t\u011bsn\u011b p\u0159ed V\u00e1nocemi nebo dokonce i v den V\u00e1noc, kdy u\u017e po\u0161ta nest\u00edh\u00e1 doru\u010dovat bal\u00ed\u010dky poslan\u00e9 na posledn\u00ed chv\u00edli a obchody jsou zav\u0159en\u00e9.                                                                                                                                                                                                                                                                                                                                                                                          4.8\/5 - (5 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Rady pro p\u0159edv\u00e1no\u010dn\u00ed prodej","item":"https:\/\/www.vidivici.cz\/rady-pro-predvanocni-prodej\/#breadcrumbitem"}]}]